Turner Entertainment Networks
Turner Entertainment Networks Offers Dynamic Programming Slate, Big Stars and Innovative New Options for Advertisers
By admin - Posted on May 20th, 2008
Turner Unveils TVinContext™, a Groundbreaking Ad System that will Link Scenes in Entertainment Programs with Related Content in Ads
5/13/2008 -- Turner Entertainment Networks – home of TNT, TBS and truTV – presented a bigger-than-ever programming lineup at a presentation for advertisers today in New York. Turner, which for the first time staged its Upfront event during the same week as broadcasters, also revealed a new advertising innovation called TVinContext™. The system promises to boost the power of TV ads by pairing them with related program content.
Highlights:
- Upfront Presentation Highlights Extensive Programming and Development Plans for Turner’s Three Ad-Supported Cable Networks: TNT, TBS and truTV » read more »
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