Award Winning Reality Series "The Amazing Race" To Be Produced with Reshet Israel

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April 8, 2008, MIPTV, Cannes -- In line with Disney's commitment to the international reversioning and production of content, to complement its portfolio of programming, the five time Emmy® Award winning adventure reality series "The Amazing Race" is to be produced locally again, with Israeli broadcaster Reshet licensing its format from Disney-ABC International Television, for production later this year across Asia.

This agreement in Israel builds on the success of the local production with AXN "The Amazing Race Asia," which has been a hit across the region for two seasons to date. Co-created by Bertram van Munster ("Profiles from the Front Line") and with Jerry Bruckheimer ("CSI," "Armageddon") as one of the executive producers, the original US "The Amazing Race" has won five consecutive Emmy® Awards for Outstanding Reality Program.

Tom Toumazis, executive vice president and managing director, Disney-ABC International Television EMEA and Canada commented: "The format of "The Amazing Race" has seen great success in the US and Asia - the high octane excitement and 'fish out of water' comedy of the series has held universal appeal for viewers. We are looking forward to seeing an action-packed contest between contestants from Israel, across Asia."

Amir Maori, Reshet's Executive Vice President Programming commented: "we are very excited to be a part of one of the most successful reality brands in worldwide television and we are looking forward to bringing Israeli audiences the greatest show ever produced in Israel."

With this new agreement with Reshet, contestants from Israel will divide into teams of two people with a variety of relationships such as spouses, best friends or parent and child, to be filmed around the clock in a race to various destinations across Asia.

At every destination, each team will have to compete in a series of challenges -- some mental and some physical -- and only when the tasks have been completed will they learn their next destination. Teams who are farthest behind will gradually be eliminated as the contest progresses, with the first team to arrive at the final destination winning a large cash prize.

This agreement was negotiated for Disney-ABC International Telelvision by Naomi Joseph, executive director, Format Development EMEA, and Simon Barwick, senior manager, Sales, Benelux and Israel, with Daphna Nahmias, director of Acquistions, Reshet.

Source: ABC


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